The Glow Up
PROJECT
Brand Extension for Claire's
SERVICES
Packaging
Branding
Motion Graphics
OVERVIEW
The Glow Up is an extension of Claire’s retail space where kids (targeted towards 10-15 year old) can come get their nails, hair, ears pierced, and dress up. Kid’s can have birthday parties here or come here before going to a special event: Quinceanera, parties, etc. All products for the dress up will be from Claire’s. The kids can pick out what they want in the store and have them professionally dressed up. For the Glow Up, I created their own line of nail polishes, shopping bag, and social post.
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